Publications
Partners
• Ford SA to launch new e-racing series
• #LockdownLaps to run over Natioanl Video Game Day (8 July)
• Registration ends 26 June 2020
Ford South Africa is readying for a new racing series, but this time from the comfort of your home.
#LockdownLaps is Ford SA's action-packed sim-racing competition on Gran Turismo Sport, Playstation 4, during July.
Whether you're an occasional weekend sim-racer or passionately dedicated to e-sports, this bespoke virtual championship is designed to give everyone a chance of reaching the final championship round where a Logitech G29 system and other Ford Performance gear are up for grabs.
The inaugural #LockdownLaps Ford Performance competition, held from 29 June to 1 August 2020 on the Gran Turismo Sport platform, invites South African sim-racers to test their skills and nerves of steel in a bespoke virtual championship designed to crown the very fastest sim-racers in the country.
Have you competed in a virtual racing series before? What was it like? Email us.
Ford Performance cars on Gran Turismo. (QuickPic)
Motorsport a part of Ford's DNA
Doreen Mashinini, general manager marketing at FordSA, says: "We know many of our customers are missing their car during this time of restricted travel, or simply dream of driving our exciting Ford Performance models like the legendary Ford Mustang.
"That's why we are excited to launch a virtual racing championship on Gran Turismo Sport during a time when e-sports' growth is eclipsing mainstream sport - both in viewership and commercial aspects. The fact that our competition will run over National Video Game Day on 8 July is added reason for celebration.
"Performance and motorsport are integral to Ford's DNA, and we're always looking to engage with younger audiences and online communities. This is a chance to talk to the next generation of Ford drivers and ambassadors."
READ: Is this the perfect bakkie? Ford's 'Mustang F-150 Raptor' is what dreams are made of
A qualifying session will ensure that drivers of different skill and speed are paired up fairly for each of the three points-scoring championship rounds, held each Saturday. Points accrued from these rounds will decide the ten fastest drivers who will then progress to the final championship round, showcasing the country's best sim-racers in a live-streamed event.
Register before 26 June using this link https://discord.gg/MAMsbmm and join the Discord app - available free on Android and iOS devices - for more info and T&Cs.
Ford Performance cars on Gran Turismo. (QuickPic)
Compiled by: Charlen Raymond
